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Sugarbird Cape Fynbos Spirits Takes Flight for World Wildlife Day

29 February 2024

  • Photo Credit: @rozannefleet

As the world gears up to celebrate World Wildlife Day on March 3, Sugarbird Cape Fynbos Spirits is proud to announce its unwavering commitment to wildlife conservation with the launch of a special initiative in the month of March.

With a deep reverence for the natural beauty and biodiversity of the Cape Floral Kingdom, Sugarbird Cape Fynbos Spirits has long drawn inspiration from this delicate ecosystem. The brand is enthusiastic about preserving the Cape Floral Kingdom, and what better way to celebrate the country's conservation efforts than through Sugarbird Safari Glitter Gin?

Crafted with the same care and attention to detail that has become synonymous with the Sugarbird name, Sugarbird Safari Glitter Gin captures the essence of the Cape floral kingdom beneath the shimmering African skies. Infused with distinctive fynbos botanicals, this innovative glittery gin pays tribute to the breathtaking landscapes and diverse wildlife that represent Africa at its best.

Initially a limited-edition festive gin, launched in December 2022, this sparkly addition to the Sugarbird gin range, in a Safari-themed bottle remains the perfect gifting solution from Africa to the world at large. However, with its Safari-scape bottle design, it speaks to the vital conservation effort, embodying the beauty and significance of Africa's wildlife and landscapes.

In recognition of World Wildlife Day, Sugarbird® Cape Fynbos Spirits is proud to announce that throughout March a percentage of the proceeds from every bottle sale of Sugarbird Safari Glitter Gin will be donated to the Timbavati Private Nature Reserve (TPNR) towards its community foundation and incredible anti-poaching unit.

The TPNR is at the forefront of wildlife conservation in South Africa. Employing dedicated men and women who put their lives on the line to protect and educate about our natural heritage. Through their tireless efforts in community engagement, boots on the ground and investment in state-of-the-art equipment, the TPNR has created a safeguard against rhino poaching and wildlife crime, ensuring that future generations will continue to marvel at the wonders of the African wilderness.

"We are thrilled to partner with the Timbavati in support of its vital conservation & community work," says Sugarbird Cape Fynbos Spirits founder, Matt Bresler. "At Sugarbird, we view safeguarding our wildlife as both duty and privilege. By purchasing a bottle of Sugarbird Safari Glitter Gin, our customers can join us in making a tangible impact in the fight to preserve our planet's most precious resources."

In addition to supporting the Timbavati, Sugarbird Cape Fynbos Spirits encourages consumers to explore ways they can contribute to the fight against poaching and wildlife crime. Together, let's ensure that future generations inherit a world teeming with the beauty and wonder of the natural world.

Find Sugarbird Safari Glitter Gin online from: Mother City Liquors, Makro, Takealot and Pick n Pay for an RRP of R299.95, or in selected stores nationwide.

For more information on Sugarbird Cape Fynbos Spirits and their commitment to wildlife conservation, please visit:

For more information on Timbavati Private Nature Reserve (TPNR) please visit: